I would like to invite you to participate in this survey regarding the ASNT rebrand. Your feedback and opinions are highly valuable to us and will be instrumental in helping us shape the future of our brand and identity.

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* 1. What is your membership type?

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* 2. How long have you been an ASNT member?

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* 3. What primary business industry segment do you primarily work in? (check all that apply)

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* 4. Can you briefly describe how ASNT has impacted your career?

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* 5. Which of the following membership benefits do you typically utilize? (check all that apply)

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* 6. Did you know about all of these membership benefits?

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* 7. What is the one thing ASNT does better than anyone else?

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* 8. A brand is the combination of every interaction you have with an organization, including the certification process, annual events, messaging and beyond. How would you describe the ASNT brand?

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* 9. A logo is an easily recognizable representation of the brand. How would you describe the existing ASNT logo?

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* 10. Do you believe the ASNT brand and the ASNT logo are in harmony?

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* 11. Are there any elements from the ASNT logo that you feel should be kept?

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* 12. Which of the following words would you use to describe ASNT? (check all that apply)

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* 13. Are there brands/logos within the NDT field you admire? Why?

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* 14. Are there brands outside the NDT field you admire? Why?

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* 15. How do you feel ASNT shifted over the past 10 years?

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* 16. Where do you see ASNT and NDT going in the next 10 years?

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* 17. Given the global reach of the organization, how will that impact ASNT over the next decade?

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* 18. Do you have any other final thoughts/recommendations on the ASNT rebrand?

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