Insurance Customer Survey Question Title * 1. Where are you based? UK Rest of Europe North America Asia-Pacific Africa South America Question Title * 2. What is your age? 15-24 25-34 35-44 45-54 55-64 65+ Question Title * 3. Which of these insurance products have you ever bought? (select all that apply) Car insurance Travel insurance Home insurance Health insurance Contents insurance Pet insurance Phone insurance Life Insurance Question Title * 4. From 1-10 rank how important are these factors to use when buying insurance ( 1- would not influence my decision at all; 10- would be the main influencer of my decision) 1 2 3 4 5 6 7 8 9 10 Price Price 1 Price 2 Price 3 Price 4 Price 5 Price 6 Price 7 Price 8 Price 9 Price 10 Quality of Service Quality of Service 1 Quality of Service 2 Quality of Service 3 Quality of Service 4 Quality of Service 5 Quality of Service 6 Quality of Service 7 Quality of Service 8 Quality of Service 9 Quality of Service 10 Brand Brand 1 Brand 2 Brand 3 Brand 4 Brand 5 Brand 6 Brand 7 Brand 8 Brand 9 Brand 10 Policy coverage Policy coverage 1 Policy coverage 2 Policy coverage 3 Policy coverage 4 Policy coverage 5 Policy coverage 6 Policy coverage 7 Policy coverage 8 Policy coverage 9 Policy coverage 10 Knowing that someone you know uses that insurance provider Knowing that someone you know uses that insurance provider 1 Knowing that someone you know uses that insurance provider 2 Knowing that someone you know uses that insurance provider 3 Knowing that someone you know uses that insurance provider 4 Knowing that someone you know uses that insurance provider 5 Knowing that someone you know uses that insurance provider 6 Knowing that someone you know uses that insurance provider 7 Knowing that someone you know uses that insurance provider 8 Knowing that someone you know uses that insurance provider 9 Knowing that someone you know uses that insurance provider 10 Question Title * 5. What would be the main reasons for you NOT to buy insurance Inconvenience/ onerous purchasing process Too expensive Unnecessary purchase I don’t believe in insurance Other (please specify) Question Title * 6. Which of these channels have you used to purchase insurance? Online through the website Online through an aggregator Mobile Agent/ broker Through your bank Upon purchasing a product that requires insurance (i.e.travel insurance via airline, phone insurance when buying a phone etc.) Non-traditional insurance partner (i.e. supermarket) Via phone Other (please specify) Question Title * 7. Which of the channels would you prefer to use? Online through the website Online through an aggregator Mobile Agent/ broker Through your bank Upon purchasing a product that requires insurance (i.e.travel insurance via airline, phone insurance when buying a phone etc.) Non-traditional insurance partner (i.e. supermarket) Via phone Other (please specify) Question Title * 8. Your insurer offers you a discount on your health insurance, on the condition that you wear a Fitbit/any other wearable device and share your activity data with them. What discount would you need to consent to this? (if you would not consent to this at all please explain why) Question Title * 9. Your insurer offers you an exclusive app that helps you to locate an empty parking space when you arrive at your destination. To use this app, you must install a sensor in your car and share data on your driving behaviour with your insurer.Would you consent to this? And if not, why? Question Title * 10. What type of data would you not want your insurer to have? Basic information ( age, gender , nationality) Employment information Lifestyle data from wearable device Information from a black box in an automobile Data on your purchasing behaviours Your social calendar Your location Information from your social media profile Other (please specify) Question Title * 11. Why would you be concerned to share your data with an insurer? (select all that apply) Fear that your data will be shared with 3rd parties Finding overly-personalised marketing messages creepy No particular reason, just wishing to preserve privacy Fear of being charged more for the products Other (please specify) Question Title * 12. Imagine you are living in a smart home, i.e. all your devices and appliances are connected, and can be observed and controlled remotely. Now imagine, your pipe was about to leak- how would you feel about receiving a notification from your insurer? Great-prevention is key That sounds invasive I would rather find that out from my electricity provider Other (please specify) Question Title * 13. Do you perceive insurance industry as a whole to be: Forward looking when it comes to technology In line with technology, just as other industries are Lagging behind technology a little bit One of the most old-fashioned industries out there Other (please specify) Done