Kern County Family Magazine 2023 Reader Survey Question Title * 1. This survey is being conducted by Circulation Verification Council (CVC) on behalf of KERN COUNTY FAMILY MAGAZINE. Please be assured that CVC will protect your confidentiality. The answers you provide are for research purposes only, and they will only be used in combination with all other responses. Any contact information you provide will be protected. You will not be asked to buy anything today, or in the future, as a result of taking this survey. The survey will take approximately 10 minutes to complete. Please take this survey only once. Multiple surveys from respondents will be eliminated from the survey results. Let's get started. Please enter your ZIP code. Question Title * 2. Which of the following, if any, best describes how you read Kern County Family or view other Kern County Family media? (Check all that apply.) I read the print Kern County Family Magazine I visit kerncountyfamily.com I read the replica digital edition of Kern County Family Magazine I attend/have attended events I subscribe to email newsletters I follow on social media Other (please specify) Question Title * 3. Which of the following best describes how often you visit Kern County Family.com? Multiple times each week. Once a week. Once or twice a month. Occasionally, but not a regular visitor. Never Other (please specify) Question Title * 4. What type of content are you most interested in from Kern County Family Magazine? (Check all that apply.) Book reviews Calendar/things to do Camps Education Health Just-for-you mom/dad content Kids' developmental milestones Lifestyle stories/features Local briefs Parties Pregnancy/baby Special needs Stats and trends Tween/teen Other (please specify) Question Title * 5. Which of the following best describes how often you purchase services or products from ads seen in the publication? (i.e., classes or lessons of any kind, medical providers, tickets, retail, etc.) Always Sometimes Seldom Never Other (please specify) Question Title * 6. Please tell us a little about yourself. This information will be consolidated with all survey responses in a summary report for potential advertisers. Individual responses will be kept completely confidential. What is your gender? Female Male Question Title * 7. Do you own or rent your home? Own Rent Other (please specify) Question Title * 8. Are you: Married Living with a partner but not married Divorced Widowed Separated Single Other (please specify) Question Title * 9. Please select the category that best describes your age. Under 18 18-20 21-24 25-34 35-44 45-54 55-64 65-74 75 years or older Question Title * 10. What category best describes your combined annual household income for last year? Under $25,000 $25,001-$49,999 $50,000-$74,999 $75,000-$99,999 $100,000-$149,999 $150,000-$199,999 Over $200,000 Question Title * 11. What is the highest level of education you have obtained? Some High School or Less Graduated High School Some College Graduated College Some Post Graduate Work Completed Post Graduate Question Title * 12. Which of the following, if any, best describe your race and/or ethnicity? (Check all that apply.) White/Caucasian Hispanic/Latino Black/African American Asian American Indian/Alaska Native Native Hawaiian/Other Pacific Islander Other (please specify) Question Title * 13. How many children under the age of 18 live in your household? 0 1 2 3 4 5 6 7 8 9 10 or more Question Title * 14. What are the age ranges of the children in your household? (Check all that apply) Currently Pregnant Infant to 23 months 2-5 years 6-10 years 11-15 years 16-18 years Over 18 years No children in the household Question Title * 15. Which of the following destinations would you ideally like to visit in the next year? (Check all that apply.) Central California San Francisco Los Angeles Zoo San Diego Zoo Disneyland Anaheim Lego Land California Universal Studios Texas Florida Other (please specify) Question Title * 16. Are you considering pursuing online education for yourself in the next year (graduate/master's level, certification, associate's degree, etc.)? If so, which of these institutions would you consider, if any? Taft Community College Cal State University Bakersfield Fresno State University Point Loma Nazarene University of La Verne Bakersfield Community College Other (please specify) None of the above Question Title * 17. Are you caring for your aging parent(s) as well as your children? If so, are you considering any of these services for your parent(s) in the next year? (Check all that apply.) Assisted Living Estate/Legal Planning Financial Advice Independent Senior Living In-Home Care Medical Supplies/Equipment Alzheimer’s Care Other (please specify) Question Title * 18. Please check the boxes below for any of the service or product categories in which you intend to make a purchase during the next twelve months? (Check all that apply.) New Home New Car, Truck or SUV Dance, Music, Singing Lessons Children’s Clothing Women’s Clothing Furniture Tutoring College Savings Program Daycare and/or Childcare Other (please specify) Question Title * 19. Which type of school does your child/children currently attend (Check all that apply.) Charter Home school Online school Private (including religious) Public Other (please specify) None of the above Question Title * 20. Would you consider sending your child/children to a different type of school? (Check all that apply.) Charter Home School Online School Private (including religious) Public Other (please specify) None of the above Question Title * 21. Please take a moment to tell us your thoughts about how we are doing, what you like, don't like, or wish we would change. Write as much or little as you like then enter your contact information below. If you do not want to enter the drawing, just click the button at the bottom of the page to complete the survey. Question Title * 22. To enter the drawing for a $200 Grocery gift card please enter your contact information below. Name Email Address Phone Number Done